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When the electric car

  • Yazar:OF
  • Serbest bırakmak:2013-08-15

Now more and more people are in the habit of online shopping, so the development of electric too many to count,but should also be arranged, differentiation of specialcosmetics, electronics, books and so on professionalbusiness. The network has become the main sales channelsemerging, if current trends continue, special sale ofAutomotive Electric will appear.

So far, wading online sales car in a few enterprises, two kinds of network channel they are for sale, it is relying on a strongsales sites, such as Taobao; another is the construction ofsales platform on his official website. In effect, the former is relatively successful, but the actual buying behavior,purchase a car on the Internet is not the real shopping online,ultimately, consumers still have to pay 4S stores, car. The so-called online sales, but is the addition of an online orderprocess.

However, the online sales or made no small achievement, toGeely Automobile as an example, the total pageviews in the first half of the year 2000000, the total number of visitors to about 1000000, total sales of 1728 units, far exceeding thefull year sales 1038 Taiwan last year. So far, the shop hasdealers bring more than 6000 units sold, this figureaccounted for entity 4S store sales 12%.

At this stage there is no secret to sell cars on the Internet, the collection of attention and orders through the network, to promote the line transactions, including Geely, Dongfeng Nissan and other enterprises to set up a digital marketing,pay attention to the marketing department, not sales, visible,the car sells on the net is a kind of marketing means. But just think, the cars of the future will occupy more and moreproportion in the online sales, network channel form will bediversified, then, may be specialized automobile salesbusiness, then the car sells on the net will become a realchannel.