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2018 Beijing International Auto Show.

"The 2018 Beijing International Auto Show with the theme of ""Define New Life in Automobiles"" was opened to the media yesterday (No. 25). More than 100 models of world premiere cars have appeared in succession, and most of the targets are aimed at the Chinese market.
       As one of the world's most watched top auto shows, the Beijing Auto Show attracted more than 1,200 exhibitors from 14 countries and regions, exhibiting a total of 1,022 vehicles, and continued to maintain its global leading level in the number of exhibitors. Among them, the world's first 105 vehicles, 64 concept vehicles.

Chairman of the BMW Group Krueger: We have always believed that China is our most important market, and it is also a leading market in electric mobility. Therefore, we are very pleased to present our car to the world premiere at the Beijing Auto Show. We are going to mass production in China.

The reporter learned that BMW has exhibited 14 launch models, focusing on high-end new energy vehicles and large luxury cars. At the same time, Lexus's world premiere, avant-garde style, completely locks the Chinese market. In the first quarter, Lexus sold more than 38,000 vehicles, an increase of 31% year-on-year. New models in the future will be more focused on China.

Dai Zhuren, deputy general manager of Lexus China, said: As the Chinese auto market, especially the luxury car market, has increasingly younger and more diverse consumer groups, we have taken this seriously in the automotive R&D process.

According to the organizers, the April 25th and 26th Beijing Auto Show will be the media day, and the 27th and the 28th will be professional audience days, and the April 29th to May 4th will be public visit days.